Forget Miss America - the Social Bookmarking Winner Is....
How many social bookmarking sites are on a slow road to obscurity? Which is best to use?
Social bookmarking services generally segment into three categories:- General purpose (del.icio.us, google bookmarks)
- Blog / comment (bloglines, google blog search, co.mments)
- News (digg, reddit).
Here we see the top 40 charted by the Socializer bookmarking API provider.
News-markers Digg / Reddit are growing extremely fast - Digg hits tripled from last year. So here is the list, ranked by hits. See the rest of this post for more.
Digg, Netscape, MyWeb2, del.icio.us, Backflip, Reddit, Furl, Spurl, Blogmarks, Technorati, Blinkbits, Stumbleupon, Buddymarks, Diigo, Blinklist, Feedmelinks, Newsvine, Magnolia, Wink, Givealink, Linkagogo, Citeulike, Rawsugar, Gravee, Rojo, Shadows, Simpy, Igooi, Plugim, Linkroll, Zurpy, Hyperlinkomatic, Lilisto, Kinja, Netvouz, Tagtooga, Looklater, Squidoo, Dzone, Feedmarker, Segnalo, Scuttle, Wists, Maple, Tailrank, Mesfavs, Unalog (source: Socializer).
Compete.com provides a velocity chart which measures relative growth between domains. Here we
see Reddit’s growth (against a much smaller base than Digg, so don’t be
impressed) and Technorati’s moribund trend — could it be their
illiterati interface and irrelevant search engine results?
Web science tells us that web content has a "long tail"
distribution with an extremely high number of content variations.
Social bookmarking content providers follow this pattern - there are
over 50 of them, and none have more than 5% of the total. However,
there is a cluster of the strongest - Digg, Del.iciou.us, Reddit, MyWeb
(yahoo), Netscape, Google, and Technorati.
| Service | Percentage of Clicks |
| Digg | 5.6% |
| Netscape | 4.6% |
| MyWeb2 | 4.5% |
| del.icio.us | 4.3% |
| Backflip | 3.9% |
| 3.6% | |
| Furl | 3.6% |
| Spurl | 3.2% |
| Blogmarks | 3.0% |
| Technorati | 2.9% |
| Blinkbits | 2.7% |
| Stumbleupon | 2.6% |
| Buddymarks | 2.5% |
| Diigo | 2.5% |
| Blinklist | 2.4% |
| Feedmelinks | 2.2% |
| Newsvine | 2.1% |
| Magnolia | 2.1% |
| Wink | 2.0% |
| Givealink | 1.9% |
| Linkagogo | 1.8% |
| Citeulike | 1.8% |
| Rawsugar | 1.8% |
| Gravee | 1.7% |
| Rojo | 1.7% |
| Shadows | 1.7% |
| Simpy | 1.7% |
| Igooi | 1.7% |
| Plugim | 1.7% |
| Linkroll | 1.6% |
| Zurpy | 1.6% |
| Hyperlinkomatic | 1.6% |
| Lilisto | 1.5% |
| Kinja | 1.5% |
| Netvouz | 1.5% |
| Tagtooga | 1.5% |
| Looklater | 1.5% |
| Squidoo | 1.3% |
| Dzone | 1.2% |
| Feedmarker | 1.2% |
| Segnalo | 1.1% |
| Scuttle | 1.0% |
| Wists | 1.0% |
| Maple | 1.0% |
| Tailrank | 0.9% |
| Mesfavs | 0.8% |
| Unalog | 0.7% |
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